Our live television show-Tuned Up!

This week was the final live show , so I tried to experiment with my camera movement whilst listening to the director continuously. I made sure my shots were not too static and were appealing to the audience. For example , close ups allowed me to capture the personalities and conversations between guests and presenter , something that was important , so that the show would not look disjointed.  The production needed to be welcoming and relatable to a contemporary audience , which we achieved with our modern title and memorable logo. Despite this ,  I did not manage to gain focus the camera consistently  , but I amended this mistake in the middle of shooting , and feel a lot more confident with the equipment now.More positively ,I think my shots allowed  me to reduce the distance between observer and guests , making them feel part of the show. I also feel I did a great job of following the directors orders and getting the perfect shot he required to tell a strong story.

It will be broadcast on Made in Tyne and Wear , which you can find out more on with this video:

Being a camera operator

I created this video using Animoto to conclude what I have learnt about creating our television show. This includes trying to find captivating shots that draw the audience in and make the show more visually interesting. These tips will be helpful when finally putting together my live show in the future.

What I have learnt so far-week 11

As the final live show approaches , I have became more confident with using a camera and working together as a group. The team work required with in the studio has allowed me to gain experience and knowledge of the industry that is invaluable. For instance, I have learn how to quickly listen to a director and capture what he needs. Also , my written work has been applied in my scriptwriting , as I have had to write a different variation of a pop round for the music show each week. It was difficult to include both easy and difficult questions , so that the show didn't become too generic and repetitive for the guests. Below I have attached the updated version of the script for this week.-

TUNED UP –POP ROUND (practise script)

PRESENTER:  Hello, and a huge welcome to the final round , all these questions are                          

                          based around the pop genre.

QUESTION 1: Complete the artist name Michael               who had hits including

                         “Beat it” and “Billie Jean”.(Jackson)

QUESTION 2: Who sang “Heart Vacancy”? (The Wanted)                               

QUESTION 3: Team 1 your second question is who had the singles “Hello” and                            “Someone  like  you”?(Adele)

QUESTION 4: What year was  The Beatles album “Let it be ”  originally 

                          released? (1970)

QUESTION 5:  What was the name of the Little Mix album released in 2015?(Get Weird)

QUESTION 6: Name the song title and artist from the lyrics “new money, suit and tie

                         I can read you like a magazine , ain’t it funny , rumours fly”(Taylor swift , blank    

                         space)

QUESTION 7:  Who did Pitbull collaborate with to create the hit “Timber”? (Ke$ha)

QUESTION 8:  Who released the album Settle in 2013? (Disclosure)

QUESTION 9:  What is the name of the judge currently on The Voice 

                           UK who released the album “Fall to Grace” in 2012? (Paloma           

                           Faith)                                       

QUESTION 10: Name the year that The Saturdays hit “All Fired Up” was released. (2011)

Televison Broadcast- what I've been watching

Fantasy

Angel (Joss Whedon,1999-2004)

This television series is a successful spin-off to Buffy the Vampire Slayer, and uses a serialised format of storytelling. Each season is comprised of over 20 episodes , each following on from the previous , making it differentiate from other dramas that have one self contained story each week. Its serialised nature make it important in the evolution of visual storytelling, allowing to create a 'must see' appeal.

Horror/fantasy

The Twilight Zone (Rod Serling , 1959-1964)

The Twilight Zone was created in 1959 by Rod Serling and focused on normal people in extraordinary circumstances. The show was one of the first major anthology programmes , influencing the likes of The Outer Limits in following years. It also included notorious twist endings that have become iconic in pop culture and was famous for its social commentary that criticized society at the time.

Soap opera

Coronation Street (Tony Warren ,1960)

Coronation Street was one of the first popular soap opera's , which strives for realism in its depiction of everyday lives. It keeps viewers interested with its ongoing storylines that unfold each episode and relatable characters.

What I have learnt so far-week 10

This week the show began to come together , with the name being decided , the script being improved and the direction decided. The show will be called "Tuned Up" to sound more contemporary and exciting.The design of the logo was also well underway, with it featuring headphones around the text to kee[ up with the musical theme. We went through various rehearsals, each time the show running more smoothly than the last. As we practised , we got closer to the finishing duration of the show which needed to be fifteen minutes .By the end of the session , the show was really taking shape and had a classic feel , whilst also having  modern elements to it.

The logo for the television show

What I have learnt so far -week 9

This week I opted for the role of cameraman , meaning I would have to capture the footage as it went out live. I gained practise with the camera over the session , learning how to focus the camera and zoom in when I needed to. A director communicated to me via headphones , telling me to capture a variety of different shots , like close ups to show the contestants expressions. Also , I  often had to spin the camera to make sure I could get the perfect shot. I recalled  my previous experience using portable cameras  , but had never used one on this scale before. Overall , I felt I had made huge progress this week , but the show set up itself was still a little rough , since it was only our second week creating it.For next week,  I will write a pop round for our music programme to give it a bit of guidance.

This is the camera I used to take shots and footage

What I have learnt so far-week 8

During week 8 , I was introduced to a television studio , and some of the previous programmes  created by other students. We were asked to criticize the shows ,to reduce the risk of our group repeating the same mistakes. The main problems that were evident with past projects were that there was issues with the positioning of the camera, meaning that they often looked unprofessional and unpolished. Also, there felt that there was a lack of a connection with the presenters and their guests , meaning that the shows were often awkward. However , we saw that these shows were also quite successful , as they did remain entertaining and engaging. This was mainly down to the tried and test question round formula. For our show , we wanted to adapt the same question round concept , but also make it a bit more varied and less repetitive by adding forfeits into the mix.


 Top 10 game shows of all time

This video looks at the amazing game shows of the past and present. Its interesting to study these to see what exactly is so enjoyable for audiences and attempt to translate the fun atmosphere of these shows into our own.

Practise script/first draft for television show

Below is the practise script for my pop round. After a class discussion the group decided that some of us would each script a round so we can combine them next week. These questions will be altered for the live programme , so no one knows the answers.

   TUNED UP –POP ROUND (practise script)

                                           

PRESENTER:  Hello, and a huge welcome to the final round , all these questions are                          

                        based around the pop genre.

                                         --QUESTIONS BELLOW ARE TO BE ASKED BY PRESENTER --

 

QUESTION 1: Complete the artist name Michael               who had hits including “Thriller”,

 

                        “Beat it” and “Billie Jean”.

QUESTION 2: Who sang “Life is a Rollercoaster”?                             

QUESTION 3: Team 1 your second question is who had the singles “Hello” and “Someone

                         like you”?

QUESTION 4: What year was  The Beatles album “ Yellow Submarine”  originally 

                         released?

QUESTION 5:  Who sang the track “Hymn for the Weekend?”

QUESTION 6: Name the song title and artist from the lyrics “new money, suit and tie

                         I can read you like a magazine , ain’t it funny , rumours fly”

QUESTION 7:  Who sang the hit “All about that Bass”?

QUESTION 8:  Who released the album Caracal in 2015?

QUESTION 9:  What is the name of the judge currently on The Voice

                         UK who released the album “Fall to Grace” in 2012?                     

QUESTION 10: Name the year that Clean Bandits hit “Rather be” was released.

PRESENTER :Now it is time to calculate all of the rounds together to find out which team

                        will be today  champion!

The concept of our television show

Although still in the early stages of planning our programme , the class have outlined a basic concept and idea.The show will consist of quiz based segments with two teams competing against each other. There was much interest about imitating the classic style of programmes like Never Mind the Buzzcocks or Countdown. To make the show less generic though , it was decided that we should incorporate a comedic elements like pranks in order to generate some originality and fun.

What I have learnt so far -week 7

The live shows were this week , so the group had to ensure that we had everything prepared for the event.After the mock , it was important that we worked harder , as there had been too many errors made and the runtime was very much under. Despite this I feel that this time , everything worked well together. There were still a few flaws , like the background music overpowering the interviews , but overall the show flowed much better and actually realised the concept much more effectively. Once we realised that the background music was too loud we slowly faded it out to ensure that the remainder of the show was pleasant sound wise. Another slight problem was that we introduced one of our segments twice , one through conversation and once with a bed sound effect. This was not  a huge problem , but it did make for confusion and wasted time. One element I think we achieved well was the gamble of having our guest stay for the entire presentation rather than just for her interview. This allowed for an in depth conversation and more chemistry between the group that would not have existed otherwise. Also successful was the choice of music, as it represented the city effectively and gave the show a sense of professionalism.

An image of Sunderland , the city we were discussing on the radio show.

Television Programme idea-Tuned Up!

I created this Animoto below to demonstrate the ideas myself and the group had towards our concept. It was to be called Tuned Up!, and took inspiration from the likes of Never mind the Buzzcocks and 8 out of 10 Cats. We were influenced by the set up of having different guests contributing to discussions and playing games together. We aimed for a similar chemistry in our own production.

Game shows

As the group have decided collectively to create a game show for the television aspect of the course ,
I decided to look back at a couple of existing programmes for inspiration and ideas.The clip below  is from the BBC's popular quiz show , Pointless , which is interesting as it is twist on the typical formula , instead challenging contestants to get the least points. I think it also works well due to its presenters , who manage to anchor the show and pace it correctly , something that is often difficult to accomplish.

 

The second programme is The Chase , which gains recognition as it is challenging and tense for both the contestants and the viewers. It also has an interesting host in Bradley Walsh , who prevents it from becoming too serious. The show has become a regular fixture on ITV , proving that the format is still relevant and  shows no sign of slowing down.

Our radio broadcast and social media

Our group decided to incorporate Facebook as our primary source of social media for the radio show. The major reason for this was that we though that it was the most widely acknowledged social media site overall , especially with the younger generation. As this screenshot demonstrates , we tried to capture others attention by sharing post as much as we could throughout the day we aired. The use of social media definitely  impacted on  the public , as there were many pleasant responses to our programme, but it would have probably been improved if we mentioned more on air how to contact and get involved with us.

What I have learnt so far -week 6

 

This week , I had my mock , meaning that this was a chance to experiment and test out the show , without it going out live on air. Unfortunately , this first attempt was largely unsuccessful , with there being  dead air and it being guilty of being too scripted. To remedy this , I intent to devise a new script , which will be a lot less detailed , it being used to simply remind us of certain topics , rather than it being written word for word. Another issue that became apparent was the lack of beds and background music , that could have steered the show and make it sound more professionally made. I now plan on making some of these links and idents in a studio in the future. The team also found it difficult to use the desk effectively and  tech operating was becoming a problem. Despite these criticisms , the mock session allowed us to realise issues before the final broadcast, so it was a beneficial experience in learning from our mistakes.

What I have learnt so far-week 5

                                                   
This week , the group began to create a running order and a basic script , which made me feel much more confident , as previously I was concerned about getting the planning stage finished. We managed to make a chart too , that would be the backbone of the show. Additionally , this week we all went away from the workshop with personal goals , to achieve for next week, as I had the gather a certain amount of voxpops to use. Going into the mock next week , we should have a diverse range of content to tinker with , and hopefully make this project compact and enjoyable to our younger audience. Below is a video from the television programme, Top Gear , in which the presenters become radio DJ's , is proof of what can happen if radio is not properly planned and discussed in preparation.


                                                 Top Gear become radio presenters

Co-presenting a Radio Show

Before the final show , I have decided to explain what experience I have learnt about creating interesting presenting. I will be co-presenting, and with this comes some obstacles and challenges. The first is  that when the group ran through the script I created , the entire presentation felt stilted and rehearsed , something radio should definitely avoid. With this discovery , I redrafted this script , and instead only scripted the introduction and conclusion , with pointers for everything else. This allowed me to remind myself of the topics , without becoming entirely reliant on what I had written. In hindsight , I think during the rehearsals , the group were so busy trying to read the script , that there was far too much dead air in between and silence before we spoken. Therefore , it is good to have a written piece to fall back upon , but it is essential that we also learn to create an unscripted conversation during the time on air.

Mark Kermode and Simon Mayo are two popular presenters

More ideas for radio features

Although the concept of the show will be "What makes Sunderland , Sunderland", there will be ten sections covering different aspects of the area , meaning that there will be space for a variety of smaller games, interviews and music.

Ideas for possible features on the "7 things that make Sunderland, Sunderland" show

-a quiz based upon a topic we are discussing
-an interview with someone from/linked to Sunderland
-A voxpop to gain opinions of the area of Sunderland

Upon researching what we could include , I came across two television segments , both of which are entertaining and involving.The idea for this particular feature is for a well known celebrity to impersonate another. It works well because it is often very funny and differs from the usual monotony of talk shows. There is an example of a the popular wheel of impressions segment on the Jimmy Fallon Show, that is interesting as it uses comedy to engage with audiences.

 

Using RCS Zetta to input my beds and music tracks to the radio show schedule

After creating my beds , I needed to add them to the Zetta system schedule so that the show would be instantly ready to go on the day of broadcast. To do this , I had to access the documents and simply drag and drop the tracks in between other items. I also noticed that in our timeslot there were a bunch of songs that were random and had not been chose by us to use. I had to delete these and replace them with the files I intended to use. By adding my files to the Zetta software it will be easier for the tech operator to find different content and it will give our show a structure.

 

RCS Zetta-4 minute demo

Making beds for the radio show

After some group members were unavailable to complete editing ,I decided to create some beds and links for the programme just  to make sure that everything would be running smoothly. This was challenging , as I had no experience on adobe audition , but luckily my tutor pointed me in the correct direction. I learnt how to begin recording someone's voice and editing it together with sound effects to create an effective and memorable bed. As some of the effects were short in duration , I learnt how to relay the same effect over the previous without it noticeable that they overlapped. I did this by zooming in and moving the two pieces to correlate over each other. This meant we had a longer piece of background music to accompany the live discussion.

The final script for the radio show

Below is the final script for the radio show , which I altered after the original had been too in depth and word for word. Here , I decided to simply create the introduction and conclusion and use prompts in between-

THE 7 THINGS THAT MAKE SUNDERLAND, SUNDERLAND

REMEMBER TO INTRODUCE EACH SEGMENT BEFORE FEATURES OR PRE-RECORDED CONTENT

INTRO

TOM

Hello everyone! I’m Tom and this is Brad and Daniel. Welcome to 7 things that make Sunderland Sunderland! On today’s show we will be highlighting magnificent attractions including Proper Roast , The National Glass Centre and of course Roker.

BRAD

We are also going to be listening to some star studded talent from artists like Frankie and The Heartstrings and Emelie Sande , both of which originated from this wonderful city.

TOM

Yes , we also have a very special guest from The National Glass Centre, Lily Clifford ……….But right now here is Little Comets with the Amazing Dancing Song.

DANCING SONG BY LITTLE COMETS

NUMBER 1- THE NATIONAL GLASS CENTRE

GLASS CENTRE INTERVIEW

Hello , how are you?

So when did the glass centre open?

Ah right, so is there any particular reason it is free?

Do you know why the centre was opened in Sunderland?

Is there any demonstrations or options to create something if they visit the Glass centre?

Is there any kind of freebies for visitors?

Finally, why would you recommend The Glass Centre?

POINTS FOR DISCUSSION

Can you remember any anecdotes about times spent at the Glass Centre?

How does the glass centre make visiting interactive and interesting e.g ipads and live demonstrations?

THE 1975-THE SOUND

NUMBER 2 –PROPER ROAST

PROPER ROAST INTERVIEW

Points for discussion

What can you buy from Proper Roast?

Is it open all night and why is it so popular with the younger generation of Sunderland?

What makes Proper Roast unique in comparison to others like Nandos etc….

Why is the brand of Proper Roast completely niche to sunderland?

FRANKIE AND THE HEARSTRINGS-HUNGER

NUMBER 3-GREGGS

Points for discussion

How many Greggs are there in Sunderland?

What is your favourite product from Greggs?

How has Greggs changed from its opening in 1951?

NUMBER 4-INDEPENDENT

Points for discussion

What exactly is a blue pint and why are they so famous?

Has anyone has a blue pint and if so what did it taste like?

Does independent have a coffee shop? What do we prefer , Coffee or Tea?

How long has independent been around for? Isn’t it the 10^th anniversary soon?

NUMBER 5-ROKER

Points for discussion

Did you see the airshow? If so are there any interesting stories to tell about it?

Did you see any planes like the red arrows etc.

Did you go to the Illuminations last year , and if so what did you see?

Why is the air show so busy and why is it vital to advertise the city of Sunderland?

NUMBER 6-THE STADIUM OF LIGHT

POSSIBLE STADUIM OF LIGHT QUIZ

1) What year did the Stadium officially open?-1997

2) Who is the current manager of Sunderland football team?-Sam Allardyce

3) Which band who had hits including “Yellow” and “Trouble” performed at the stadium in 2012?-Coldplay

4) Which Sunderland manager is the statue outside of the Stadium of?-Bob Stokoe

Points for discussion

What acts are on at the Stadium of Light this year?

Has anyone been to a previous concert held there in the past?

What do we think of the football team?

Have you seen any recent matches?

NUMBER 7-THE UNIVERSITY

VOXPOPS

Points for discussion

Which is better, living at home or living away?

Do you have a favourite aspect of the University?

Do people have to travel far to get to the university?

OUTRO

TOM

Sadly the show is coming to a close , and we have ran through all of our 7 Things that make Sunderland Sunderland.

BRAD

Yes we have had a wealth of talented artists like The Future heads and Little Comets , but now we have one final track from a wonderful artist.

TOM

To finish of the show we have Emelie Sande , another regional superstar. Thanks for listening!

NEXT TO ME –EMELIE SANDE

Creating a voxpop for the radio show

Most of our team were assigned to gain some research and content for one of the 10 things that make Sunderland , Sunderland. For mine , I created a vox pop , so I could get the impressions of the students at the university. It was challenging to interview others , as specially as I was unfamiliar with the equipment. However , with practise , I learnt that you had to check the levels consistently in order to ensure that the discussion was not too loud or quiet. Below is a  BBC video explaining and introducing vox pops.

Visit to The National Glass Centre

As it is now two weeks until the live programme , I decided that the group should concentrate on focusing and planning on what we were going to do to be diverse and original from the others. The concept of 7 things that make Sunderland ,Sunderland allowed us to utilise each segment with something new and different , like a live interview or voxpop.The decision was that we should all visit the National Glass Centre in order to see if we could find a special guest for the live aspect. We did , as a representative of the centre kindly volunteered to appear , which will hopefully make our show a lot more varied and less repetitive.

 

National Glass Centre promotional video

Prezi on making a radio show

 

                                                               
                                                           Making a Radio show Prezi

The link above will take you to the Prezi that was designed by myself in order to review my progress and look at each part of the process of eventually making a completed piece. This was enjoyable as I was free to brainstorm which role in the studio I was going to undertake and see what was suited to myself.

what I have learnt so far (week 4)

This week I gained access to the studio and began to understand the RCS Zetta programming. I found it difficult to use , but hopefully I can understand how it operates in the coming weeks.This software will be essential for editing our show effectively , and saving any pre recorded content onto the system. This week we also made the final decision regarding our musical choices for the show , which will include Frankie and the Heartstrings and Lilliput. Additionally ,  the group also reviewed how we were going to progress, as it is currently only two weeks until the live show and little has been planned. Going forward ,  we need to create a script , a running order and some pre recorded content.

The music for our show

                                                  Frankie and the Heartstrings -Hunger

 

Little Comets-Dancing Song

 

 

Emelie Sande-Next to Me

 

 

Lilliput-Waiting to go

 

 

In fitting in with the regional theme of the show , it was decided that we should chose bands and artists that originated from the area of Sunderland. This would add an additional layer of authenticity to the proceedings and we specifically chose most of the tracks to create a similar tone throughout.If we simply chose random pop anthems, there would not be much synergy between the components.

What I have been listening to

                                               Ask Ryan Reynolds (BBC Radio 1)
                 

 

                                                  Out This Week (BBC Radio 1)

BBC Radio 1 is a personal favourite, as it is with the younger generation due to its huge focus on upcoming music. However , this is not its only interesting unique selling point, it also interviews popular celebrities and creates features with them as special guests. Capitalizing on the recent Deadpool film , Ryan Reynolds  stars in this first  particular feature. This feature also encourages audience interaction, as listeners phone in and contribute to the discussion. Also interesting is the "out this week" section , which continues to use film and popular culture as a platform for captivating their core audience.

What makes good radio?

This is an Animoto video  , in order to summarize what has been learnt over the previous weeks studying radio.It contains key qualities for how a successful show is created and the roles needed to make the final product. I chose to use this particular video technology to increase my awareness of internet media as a whole.

What I have learnt so far-week 3

This week I began to reach the planning stages of the project. I was assigned a group and we decided how we wanted to structure the final show. The decision was made to focus solely on content that related to Sunderland for one of our segments, as many of the stations listeners were familiar with this surrounding. The concept was "10 things that make Sunderland Sunderland " in which we would have conversation, voxpops and more. Additionally , with this idea , we still need to decided whether or not to use recorded content as this would be an easier method of making the show run smoothly.

Main feature- What makes Sunderland , Sunderland?

 

The main feature of our radio programme will be called "10 things that make Sunderland , Sunderland". Due to its longevity , the decision was made to extend the feature to the entire show , as each of the "10 things" could be come a segment  on its own. Going with this regional theme , the music would all be from upcoming and

famous bands that have come from the area. For each section , we have to plan whether to use interviews , voxpops or to simply have a conversation on each topic. 

Timings Chart

This screenshot below is of the timings chart I created when planning the radio programme. I needed to predict the duration of each features length and make sure we had enough content for the thirty minutes. As you will notice , the music tracks were not yet decided , but we knew we wanted to include local music from the region and most importantly Sunderland. We knew bands like Frankie and the Heartstrings would prove popular and adhere to this gimmick , but we needed to research other artists that could potentially appear. This chart was  a helpful way to brainstorm our concepts and check which work was and was not completed as the live show loomed.

what I have learnt so far (week 2)

In the second week ,  I discovered how to interact with the equipment inside of a radio studio. I challenged myself by trying to converse with others on the microphones , and realised how to check my voice levels were not too quiet or too loud. I felt that by gaining practise with this studio, I was able to engage in a more practical section of the course, which helped me to gain experience rather than simply taking notes. Additionally, I was able to consolidate what I had been shown in the first session , now remembering how to transition from music to speech and back to music again with the dials. This variety of skills I had been shown made me able to adjust to any of the roles in the studio from presenting to producing to editing. I also gained information on the roles in the industry that this module opens up , as we ran through their importance to the medium's success.



                                                             Tour of the BBC Radio 1 Studio
                                               This example of a real radio studio is similar to the
                                                one I encountered and this video establishes this
                                                                    busy working environment .

 

Mark Kermode reviews Creed

This BBC Radio 5 film programme gives us a glimpse of the radio studio and how radio can be used for conversation and review purposes rather than simply being a platform for music. 

What is the difference between FM and AM radio?

Radio stations are comprised of various types of frequency. Frequency in this case refers to electromagnetic wave frequencies that are between 3 kHz to 300 GHz.


AM-This is a lower frequency and is also known as medium wave analogue or mono. It is the process of amplitude modulation. It was the original system to carry  sound over a radio signal and was prominent in being the basis for the later FM frequency.


FM-is a higher frequency overall and is also known as an analogue frequency. It was pioneered by Edwin Howard Armstrong and is generally considered a more efficient method of broadcasting radio to audiences. FM carried the template of the AM frequency and strengthened it.

DAB-stands for digital audio broadcasting audio , which is becoming increasingly popular.

 Click here to view all the FM stations in the UK





What are podcasts?

 

A podcast is a new discovery within the world of radio, consisting of a general discussion of a few people debating issues that relate to audiences. Podcasts , including  as Rooster Teeth, have gained recognition due to the presenters endearing personalities that reduce repetition over the podcasts extended length. Other podcasts discuss popular culture as it is something most of us can relate to and helps connect us to programme. These include the Schmoes Know podcast which discusses films and movies which are popular in the episodic podcast format. To immerse the audience  they often include competitions to make the podcast more interactive. Overall , podcasts are almost a form of downloadable radio that we can access at any time without listening to it on a live broadcast, Also , they have altered the restrictions of having to keep to a time schedule that on air shows are hindered by. Two examples of great podcasts are included below-

                                    

                                          Rooster Teeth 

                                   

                                       Schmoes Know

                                                         

Radio Stations I listen to

An example of a varied station , Metro Radio is successful as it chooses to play current hit singles alongside old classics which prevents the station becoming overly familiar even over hours of listening. Therefore , it targets a large range of generations and refrains from topic based discussions in order to grab attention from the listener. Therefore , it is a commercial radio station as it relies heavily upon advertising to continue and fund broadcasting. Personally , the station offers a varied range of genres , instead of focusing on a single specific , making its strength that it is less repetitive to listen to.

Another frequency I occasionally listen is Smooth Radio, although this example has a less expansive audience than the former as it plays mostly 1960's and 70's singles. This station opts to offer an alternative to the frequently upbeat pop and dance music circulating presently in  that it is relaxing and soothing. The advert to the left cleverly uses Michael Buble to market the station , someone who is influenced by the past but is still well known within modern popular culture.

3 Major Moments in the History of Radio

                                                                        1922                               

                  

    First BBC Broadcast occurred in London on station 2LO.The clip above demonstrates        

            how radio improved over the decade and developed into the public consciousness.

                                     1926

  Marked the moment the BBC became a corporation. This is vitally important as the BBC are currently more popular in comparison to commercial stations like Metro and Capital.

1967

This year saw the launch of BBC radio 1 , which has became huge with the younger generation over the years. It proves how radio is now catered to all instead of the mainstream audience , where the whole family listened to at once.

What I have learnt so far (week 1)

A major development in my learning during week one was that I discovered that all radio stations  are usually either community or commercial. A commercial radio station is funded by advertisements in between  music and focuses on playing upcoming tracks to encourage the public to regularly listen. Alternatively , a community radio is often a lot smaller in scale and Is only available in a  specific region. Many educational societies include community stations often run by students , such as Sunderland University's Spark FM .These community stations also reimburse interest in radio , as it is more accessible and relatable to all students in the area.

Additionally , I also learnt that their are a variety of methods radio is consumed by. These include listening whilst on public transport , on a musical device or at home. The internet has also proved us with access to most radio stations from all over the globe, meaning that we no longer are restricted to certain nearby channels. This proves that whilst some technology, including the television, has hindered radio to an extent , it has also enriched how accessible it is as a whole. This diversity has also altered how the medium has changed from compulsive listening to a simple background noise. When the radio was created for public use in 1973, it was a family orientated event , but now with visual entertainment forms we witness it becoming less popular in our society.

                                                                 Spark TV video                                             

This video demonstrates how the amount of community radio stations is are growing in numbers due to the popularity of internet sites including YouTube. This proves tat Radio is universal and will continue to thrive against the bigger conglomerates who wish to dominate the industry. Students can get involved in this type of radio , reducing its risk of it becoming exclusive to bigger companies.

 

Capital FM TV Advert

 

 

This commercial indicates Capital FM are very interested in capitalising on the success of famous artists as their unique selling point. Artists with major followings are included ,such as Rita Ora or Example, in order to convey the channel is of a certain quality. This station is purely for those who want to hear non stop music immediately and are not too interested in chat or discussion segments that are regular over the BBC stations.